Mum & baby

Made for both of you.

Little routines, real mums and a bit of help every week, made for your baby's age.

Made for both of you

For baby's skin. For mum's peace of mind.

What we left out

If it isn't good for a newborn, it isn't in the pack.

ParabensAlcoholHarsh chemicals

Every nappy change

Gentle on the bottom

pH-balanced wipes that clean without leaving a red, tight patch behind.

After the bath

Oil & massage time

Coconut baby oil for the warm, slow minutes after bath time.

On the go

Lid that stays shut

The resealable lid keeps wipes moist in the diaper bag, the car and the train.

Fussy evenings

A soothed tummy

Our tummy roll-on goes on in seconds when your little one is restless.

Novel moments

Little rituals, every day.

Bath time, massage time and everything in between, with Novel.

Loved by mums

Real mums. Real routines.

See how parents across India use Novel every day.

#NovelMoms

Your little moments make our day.

Share a photo of your baby's Novel moment. Every month we feature our favourites here.

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We only feature photos with the parent's permission.

Weekly tips on WhatsApp

A little help every week, made for your baby's age.

Pick your baby's age to see a sample tip. Tap the button and we'll send one every week on WhatsApp. Ask us to stop anytime.

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